PPC Drama with Adult Industry
I’ve wasted so much time with PPC providers trying to get an advertisement setup for my Adult Website that provides iPad Porn. I’m publishing this article to save you a lot of time if you are an adult website owner and hopefully to gain some feedback and comments from others on how they’ve navigated this obstacle.
Google, Bing and Yahoo…Oh My.
Alright; first of all if you know what you are doing with these tools you are ahead of the game. There are many components to a PPC campaign including demographics, budget, ads, ad rotation, bids for top results, keyword research and multiple levels of approval and wait time on all of these items.
I enlisted the help of some fellow geeks after I’d spent more than 80 hours customizing campaigns on all there of the major providers; Google, Bing and Yahoo. Now; Yahoo and Bing are merging so that’s good news because you’ll be able to get your rejections in just one place. As you can imagine Google holds the market. Many people who still have hotmail end up getting Bing chosen for them automatically while some savvy people have figured out how to change their default search engine.
My basic complaint with Google is this. The entire campaign can “look like” everything is green or approved but in actuality your PPC ads are not running. The keyword research tool is fabulous but it really needs to tell you what keywords are known as unusable. This would save a lot of time.
Bottom line is that I have tried and abandoned PPC on Google, Bing, Yahoo and Miva. If anyone has another with a track record of providing PPC please respond to this article and share your results good or bad. Until then I’m afraid those of us that despise porn pop-up pages and spam email are in for nothing but more porn pop-ups and spam email.
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About the Author:
Andy Marks is a provider of adult entertainment websites, Porn for iPad and Poppers marketing for retail websites.
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